Weir Digital Media
Service · Local SEO

Local SEO

City-by-city service discovery for businesses with a local catchment. We build the topical authority network, the city-specific landing pages, and the GBP / citations layer that drives qualified local traffic.

What we do

Local SEO for businesses where customer intent is "service near me" rather than national brand search. Combines on-page optimisation with city-by-city programmatic landing pages, schema-rich local business markup, citation hygiene, and Google Business Profile optimisation.

Sectors we engage in

How engagements work

Discovery — 20-minute fit conversation. We map the existing operational shape, target verticals, and qualifying-lead criteria. No spec deck — operator-to-operator.

Architecture — we design the page-set architecture (template × variable matrix), schema markup strategy, lead-routing destination, and ramp-up cadence. Deliverable: written architecture brief.

Build — we ship the production system: programmatic templates, content generation pipeline, schema integration, CRM lead intake. Typical timeline: 2-6 weeks depending on volume.

Iterate — once live, we iterate on conversion data: tweaking templates, expanding to new variables, optimising the qualifying flow.

Talk to us about local seo

20-minute fit conversation. No deck, no upsell. We'll either be the right shape or we won't, and the conversation is for both of us to figure that out.

See recent case studies →