Programmatic Web Development in Calpe / Calp.

Template-level traffic separation between visitor-economy content and resident-commerce content. Tourism content is fiercely defended in Calpe SERPs and not where most local operators make their margin — but it generates volume that can swamp the resident-facing pages on a poorly-architected site. We use distinct URL paths, distinct templates, and distinct schema patterns so the two streams don't contaminate each other operationally or analytically.

Yes — the buyer base is genuinely pan-European, and a UK-only edge profile leaves Northern European users with sub-par load times. We use CDN configurations tuned for European edge delivery, with origin servers and asset distribution that put content within 50ms of buyers in Germany, Netherlands, Belgium, and Scandinavia. UK-only edge configurations are a common mistake that costs you Core Web Vitals scores in your most valuable buyer segments.

12-16 weeks because the dual-template architecture adds material complexity. Discovery and scoping 3 weeks, design and template differentiation 4 weeks, build 5-7 weeks, content and pre-launch 3-4 weeks. The temptation to merge tourism and resident content under a single template halves the cost upfront but consistently underperforms post-launch.